We’re super proud to have been appointed to launch an innovative new technology for Sensio Lighting.
Cairn was approached directly for the opportunity, thanks to our team’s knowledge and experience within the KBB sector. We were tasked with leading the six-figure project, which will “set the gold standard” for how the company will launch future products into the UK market.
Sensio is a KBB lighting specialist that launched its new Lumino lithium-ion powered illuminated mirror range in 2024. The patented technology is a significant step forward in bathroom lighting as it’s better for the environment, doesn’t require mains connection and can be retrofitted – a game-changer for consumers looking to refresh their bathrooms.
Karl Hallam, Head of Marketing at Sensio, said: “We reached out to Cairn after receiving an industry recommendation and were immediately impressed with their market knowledge, fresh ideas and their full-service offering. They have supported us through every stage of the launch; from a big campaign idea, to messaging, visual assets, sales tools and video production.
“We couldn’t be happier with the work Cairn has delivered and the team has absolutely nailed the brief. They have created a blueprint for how we will be running our future marketing campaigns in the UK.”
It’s a real testament to our industry experience to be approached by a progressive brand like Sensio. It’s rare to work on a campaign for a genuinely new, groundbreaking technology. It’s allowed us to flex our creative muscles and build a multi-channel campaign, which is already delivering great results among Sensio’s trade and consumer markets.
This campaign is lighting up the KBB world for Sensio. Could we do the same for your brand? If you have an upcoming project, why not get in touch?
