Driving Avalon’s success within the expat market

17%

increase in Facebook & Instagram leads

30%

increase in qualified traffic to Avalon’s website

Funeral planning isn’t something people like to think about, and after the FCA tightened up their regulations in the UK, Avalon set their sights on dominating the international market by targeting UK expats in Europe.

Extensive consumer research revealed there are active UK expat communities in Spain, Portugal and Cyprus in need of funeral planning and who are also very active on Facebook and Instagram. A geo-targeted lead generation campaign effectively targeted expats in specific densely populated regions within each country, increasing awareness of Avalon and driving leads through Meta ads.

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Putting sales in motion for premium component brand
Kutchenhaus Miami

Kutchenhaus Miami

143% uplift in showroom & online appointments

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