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Keeping in touch when lockdown kept us apart
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When lockdown hit, Hoover turned to us to help keep their staff motivated while working at home, as well as continuing to support retail customers during very uncertain times. Our response was a calendar of social content and emails, focusing on and supporting the wellbeing of both our audiences.
Posted every week, ‘Wellbeing Wednesday’ featured curated content borne out of Hoover’s partnerships with chef Simon Rimmer and Super League side Warrington Wolves. From workouts, recipes and competitions, to hints and home inspiration, ‘Wellbeing Wednesday’ helped Hoover to stay connected with their trade partners and dedicated staff.
”“We proved to Hoover that continuing to communicate with their customers and employees was vital to their long-term brand health.”
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