Building reputation and winning over communities for major housebuilder

80m+

opportunities to see

100+

UK housing developments

300+

press releases per year

Working for years with Taylor Wimpey, the Cairn team has vast experience in successfully delivering the PR strategy for one of the UK’s biggest housebuilders.

With a remit encompassing management of all regional comms for seven PLC business units, comprising around 100 developments, it was our role to drive local awareness for the brand, its new schemes and the initiatives which benefited each region.

This involved identifying, producing and distributing updates throughout the development lifecycle, from land secured to community handover, as well as delivering hyper-local CSR activity and partnerships, plus managing development launches, open days and other sales events.

Our work saw us shortlisted for multiple Construction Marketing Awards and helped keep Taylor Wimpey top of mind among house hunters across the UK.

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